The Global Blockchain Business Council (GBBC) and Global Digital Finance (GDF) - the main industry associations for blockchain technology and digital asset adoption - will merge to create a single association with nearly 500 institutional members.
- The new group will be called GBBC Digital Finance and will be the world's largest industry association for blockchain technology and digital assets, according to the announcement.
- GBBC Digital Finance will be based in the U.K. and have teams in Europe, the Middle East and Africa (EMEA) and Asia Pacific (APAC).
- The goal of the merger is to promote the adoption of cryptocurrencies and digital assets by institutional entities by aligning GDF's efforts with GBBC's advocacy efforts for blockchain technology.