How Levi's Became a Denim Icon

How Levi's Became a Denim Icon

The Croblanc team proposes you today, the May 20, 2024 to discover the very last video of Bloomberg Television released on the net. Considering the first returns of the Net surfers, we thought useful to share it to you on our site.

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For your information, you can find below the description of the video How Levi's Became a Denim Icon published by the Youtube channel Bloomberg Television:

Let's go back in history on this day, all the way back in 1873, U.S. patent number one, 39 121 was issued to a Latvian immigrant, Jacob Davis, and a German born businessman named Levi Strauss. It was for an improvement and fascinating pocket openings. As mundane as that may sound. The invention being patented was for metal rivets designed to hold indigo denim waist overalls together. What we now know today as blue jeans.
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